AI AssistantDecision UXNarrative DesignSecond Order EffectsTravel Tech

2025Abhee & AarnaConcept

Proactive Disruption Management

Role

Senior Product DesignerLed design vision, worked directly with the Head of Design and VP of Design to push the narrative and experience forward.

Timeline

Explored over a 2-week sprint, in parallel with 2 adjacent initiatives.

Team

Rishabh Sethi
Shreya Vyas
Ashwinikumar Gupta
Namrata Aggarwal

TL;DR

Travel doesn't break in isolation. It breaks in chains. What we designed was a way to understand and intervene in those chains

Travel disruptions are a universal pain point — a delayed flight, a missed hotel check-in, or a chain reaction of missed activities all cause high stress. The proactive disruption management system understands your complete itinerary, detects cascading effects in real time, and gives you distinct, clear paths forward before panic sets in.

P.S. — To complete the concept as a prototype, Claude Code was used. Claude Design also helped early renditions of internal screens.

Let me show you the full picture

Disruptions have become a norm today.

Millions of travellers each year face disruptions of some kind or the other and every solution aimed at them only alerts you, without solving for anything real.

1.21lakh

passengers affected by flight delays in March '26.

Source

73mins

avg arrival delay across all flights (May '25 – 26).

Source

66,784

passengers affected by flight cancellations in March '26.

Source

~24%

of Express & Mail trains arrive late.

Source

1out of 4

flights were delayed or cancelled throughout 2025.

Source

1.9million

claims from passengers across train operators (Jan – Mar '26).

Source

The moment it clicked

Scottish countryside, a stone cottage in the hills below the mountains
During a road trip through Scotland with my brother, we nearly missed our hotel check-in due to delays along the way. That day was a chain of tightly timed plans, and it showed how one hiccup could trigger a series of missed opportunities, re-bookings, and last-minute stress. It helped me realise travel disruption isn't about one moment going wrong — it's about how that moment ripples across everything else.
Ashwin and his brother smiling in front of the Scottish highlands

Problem

Too many platforms. Too little support. No clarity when it matters most

Travellers today juggle multiple booking platforms, emails, customer-service contacts, and loosely integrated apps. Services like Flighty, FlightRadar, and Ixigo do a decent job of surfacing live transport data — but they don't help when disruptions affect a chain of events: transport delays causing missed hotel check-ins, booked experiences, or connecting trips.

The question

What if travellers could quickly understand what had changed — and what to do next?

Product definition

A unified travel disruption layer

A unified travel disruption management system, powered by an AI assistant that understands cascading travel chaos and intervenes with timely, contextual nudges. The system works because it holds the full itinerary as a connected graph, not just individual bookings — it connects across transport and booking layers (flights, trains, accommodations, experiences, and concierge touchpoints) to offer dynamic, situation-aware next steps when disruptions unfold.

Design processV1

Designing for clarity in chaos

I started with simple widgets that prioritised clarity through a conversational assistant supported by action-first cards. Cards followed a clear hierarchy:

1. The immediate travel item (flight/train/stay, etc.)

2. Associated items affected by it

3. Any other related items

Any other related items
Show design reasoning

Feedback:

Frequent business travellers were especially interested — cards reduced effort and stress: no more hunting through emails or scrambling for helplines.

Feedback:

A key reviewer noted "the layout felt like everything was equally urgent" — a key trigger for reconsidering the information hierarchy.

Every traveler thinks differently. One disruption, many ways forward

Design processV2

Designing for nonlinear realities.

We reframed travel not as a rigid timeline but as a series of branching paths. Inspired by Black Mirror's multiple endings and video-game logic trees, we built a system that adapts to different disruption responses; because no two travellers navigate chaos the same way.

Using real data from my Scotland trip, helped in thinking of possible solutions with real variables.

Real-data disruption timeline

Internal testing wireframes helped make quick calls and point out quick-small wins.

Internal testing wireframe 1
Internal testing wireframe 2

Frameworks applied

Narrative UX

Building coherence through contextual storytelling.

Second-order Systems Thinking

Visualizing the ripple effects of disruptions.

Choice Architecture

Surfacing the most likely actions first.

Progressive Disclosure

Revealing deeper context only when needed.

Outcome

Reducing cognitive load for high-stress moments

The Disruption Summary became the core interaction model for the product. It was designed to answer three questions in order: what changed, what is now at risk, what to do next.

1. Calling out the main disruption detail in simple language

Calling out the main disruption detail in simple language

2. Impact severity takes the pressure off

Impact severity takes the pressure off

3. Claude design for quick iterations

Claude design for quick iterations
Show design reasoning

Some outcomes aren't measured by metrics — but by the absence of panic, confusion, or chaos.

Reflection

Early reactions validated the need and interest around something like this

This project never launched, so results are speculative — but early stakeholder walkthroughs showed strong alignment:

  • Emotional comfort in seeing multiple valid paths, not one forced resolution.
  • Likely reduced OTA-helpline dependence — an estimated 2–3 fewer calls per disruption.
  • Second-order impacts shown upfront replaced roughly 10–15 minutes of app-hopping.

↱ Forwarded

I showed it to a colleague that really likes to travel and she LOVED IT. She said and I quote, "Why isn't anyone making this come true! Its so useful."

↱ Forwarded

Its so well thought off

↱ Forwarded

This is great because its fully integrated instead of going individually through different apps so it saves lots of hassle and planning more seamless. I would love to have something like this as a little travel buddy. I get all these timings individually separate from each other so this is just making life easier.

↱ Forwarded

I LOVE it!

↱ Forwarded

Bro, I will PAY

↱ Forwarded

Is this real? Can you share the link to download this app?

↱ Forwarded

I will pay for this, I kid you not!

↱ Forwarded

I showed it to a colleague that really likes to travel and she LOVED IT. She said and I quote, "Why isn't anyone making this come true! Its so useful."

↱ Forwarded

Its so well thought off

↱ Forwarded

This is great because its fully integrated instead of going individually through different apps so it saves lots of hassle and planning more seamless. I would love to have something like this as a little travel buddy. I get all these timings individually separate from each other so this is just making life easier.

↱ Forwarded

I LOVE it!

↱ Forwarded

Bro, I will PAY

↱ Forwarded

Is this real? Can you share the link to download this app?

↱ Forwarded

I will pay for this, I kid you not!

What's next?

Beyond Travel: A Broader Use Case

Cascading delays create the same paralysis in healthcare, logistics, and public services — the assistant concept could extend to emergency response, hospital triage, or smart-city alerts.

Disruption isn't just a travel issue—it's a systems problem waiting for better design.

2024MondeeShipped internally

Designing a Better Design → Delivery → Dev Handoff System

A Figma structure and comment taxonomy, rolled out in stages so each convention stuck before the next one landed. Handoff stopped being a weekly translation exercise and became a system design and dev could both read.

Design OpsSystems ThinkingCross-team